E-commerce · Fashion
SME e-commerce
3 different agencies, unclear ROI, fragmented budgets.
- +120% organic traffic
- 4,5× ROAS Google Ads
- -35% Global acquisition cost
- +85% Revenue
-40% Management fees vs. multi-agency.
SEO, SEA, programmatic advertising, automation, AI, community management, emailing, and web creation. Exoa manages your entire digital presence from a single point.
One contact personAll your channels managed in one place
Coherent strategyOptimized global ROI across channels
Unified reportingAll channels in one dashboard
Most SMEs manage 3 to 5 different agencies — one for SEO, one for Google Ads, one for social media… The result: fragmented budgets, inconsistent messaging, and impossible-to-measure overall ROI.
Exoa pilots your entire digital strategy from a single point. Each channel is designed in coherence with the others to maximize your overall ROI.
Unified omnichannel dashboard, monthly reporting, steering committee meeting. Global ROI vision, informed budget decisions.
Inclusive
Each pillar is more powerful when connected to the others. Here's how synergies work in practice—and why the sum is much greater than its parts.
A visitor arrives via SEO → captured in an automated workflow → nurtured until conversion.
Without automation, 90% of SEO visitors leave without converting.
AI analyzes performance by hour, device, and audience. Automatic reallocation to the most profitable segments.
-20 to -35% cost per acquisition.
A prospect opens your email → triggers a personalized display campaign. Message consistency across all touchpoints.
Conversion rate 2.5x vs single channel.
SEO content is amplified on social media. Social signals strengthen SEO authority.
Organic traffic +40% on amplified pages.
DOOH out-of-home advertising in a geographic area → retargeting Search/Display to the same people.
Brand recall ×3 vs. single channel.
Optimized site = drop-off point for all channels. Dedicated landing pages, unified tracking, aligned conversion paths.
+50% de taux de conversion cross-canal.
From initial audit to monthly management, a proven method for building a coherent and measurable strategy.
STEP 01Week 1
Analysis of your current presence across all channels. Identification of gaps and opportunities. Competitor benchmarking.
Deliverable 360° audit report + prioritized recommendations.
STEP 02Week 2
Defining objectives by channel (traffic, leads, sales). Optimal budget allocation. Consistent editorial and advertising calendar.
Deliverable 360° strategic plan for 6-12 months.
STEP 03Week 3-4
Simultaneous or sequential launch based on priorities. Message consistency. Unified tracking setup (GA4, Tag Manager, pixels).
Deliverable :Active campaigns + operational tracking.
STEP 04Monthly
Cross-channel performance analysis. Budget reallocation towards top-performing channels. A/B testing creatives, audiences, messages.
Deliverable : unified monthly report + recommendations.
STEP 05Monthly
Unified dashboard (all channels in one view). Monthly steering committee meeting (30-60 min). Global ROI vision, not channel by channel.
Deliverable : Real-time dashboard + monthly report.
Three concrete examples of what a unified strategy enables versus a fragmented multi-agency approach.
3 different agencies, unclear ROI, fragmented budgets.
-40% Management fees vs. multi-agency.
Non-existent SEO, poorly optimized Google Ads, no retargeting.
-30% Management fees vs. multi-agency.
Insufficient local visibility, no digital strategy.
An integrated agency, not a holding company that outsources. All expertise under one roof, in Luxembourg and France.
All formulas include initial setup, GA4/GTM tracking, monthly reporting, and steering meeting. Media budget not included.
Stop managing 4 different agencies. Exoa pilots your entire digital presence from a single point. We analyze your situation and identify your opportunities.